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Keyword Report
Sergey avatar
Автор: Sergey
Обновлено более 5 мес. назад

Report on changes in app keyword rankings

How Can the Keyword Report Be Useful to You?

A convenient tool that allows you to compare keyword rankings (app indexing, as well as the list of keywords you added for tracking in the Keyword Monitor).

🆚 Simply select two dates, and we will show you how your positions have changed during this period:

- Position Increase

- Position Decrease

- ✅ New Indexing

- ❌ Indexing Drop

Detailed Overview of Features and Data in the Keyword Report

  1. In the ASO - Tracking section, select the Keyword Report tool.

  2. At the top of the screen, choose:

    • the country

    • two dates for which you want to compare the app's positions for keywords

  3. Next, select one of the tabs:

    • Keyword Monitor List - in this tab, you will see a report on the keywords that have been added for tracking in the Keyword Monitor.

    • Indexation App Keywords - in this tab, you will see a report on the keywords for which the selected app is indexed. *Indexed app keywords are the keywords that search engines and app stores recognize and use to display your app in search results.

  4. In each tab, you will see a keyword report consisting of four tables::

    • Rank up: A list of keywords that have risen in search rankings. Changes: The difference in positions between the selected dates.

    • Rank down: A list of keywords that have fallen in search rankings. Changes: The difference in positions between the selected dates.

    • New rank: Keywords for which the app appeared in the search results during the selected period. Indexing Appearance: The date when ASOMobile first detected the keyword.

    • Lost rank: Keywords for which the app completely lost positions in the search results (dropped from indexing) and the date when ASOMobile last detected it in the search results.

Pro tips

  • Use sorting (click the "arrows" next to the parameter you want to sort by).

  • Use filters - the "filters" button is to the right of the date selection.

  • The "Translate" button will translate all keywords into the language of your account.

  • To download the data as an XLS file, click the download icon in the top right corner.

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