How can ASO Creator help you?
ASO Creator is a powerful tool that helps you speed up the process of creating your app’s description and integrating keywords. With it, you can optimize metadata, improve search indexing, and generate an effective description much faster. Watch video.
Detailed overview of ASO Creator features
Step 1: Open ASO Creator
Select ASO Creator from the menu.
Step 2: Choose an App
You will be working with the selected app in the top menu.
👉 If you don’t have an app in the store yet, you can add a competitor’s app and create metadata for your future app.
Step 3: Select a Country
Keyword table
On the left, in the "Keywords" tab, you will find a table with added keywords for the selected country.
(📌 This keyword table is synchronized with Keyword Monitor in ASO Creator).
Use these keywords to optimize your app’s page—add them to the description to improve indexing.
What is Indexing?
Indexing is the process where App Store and Google Play algorithms scan metadata (title, subtitle, description, etc.) to determine which keywords your app should rank for in search results. The better your keywords, the higher your app’s ranking in search.
Adding Keywords
If you don’t have a keyword list yet:
✔ Click "Add Keywords" to manually enter keywords.
✔ Click "Add Suggestions" to use keyword recommendations from ASOMobile.
Managing Your Keyword List
✔ Click “+” (top right) to add new keywords anytime.
✔ Click the "AI" icon to get AI-powered keyword suggestions.
Metadata Fields
On the right side, you will see fields where you need to insert keywords from the list on the left. This helps you optimize metadata and achieve indexing for your chosen keywords.
Which Metadata Can You Edit?
✔ For App Store: Title, Subtitle, Keywords field, Description.
✔ For Google Play: Title, Short Description, Full Description.
How It Works?
✔ When you first open ASO Creator, it automatically loads the current app description from App Store or Google Play.
✔ You can edit any field and create new metadata.
✔ When you add a keyword in the right-side fields, it will be highlighted in the keyword table on the left.
Progress Bar for Keyword Usage
A progress bar above the metadata fields helps you track how many keywords have already been used in the generated metadata.
This ensures optimal keyword distribution and efficient character usage.
Tracking Traffic & Search Ads Usage (App Store Only)
ASO Creator allows you to track the total traffic and Search Ads data for all added keywords and see how much has already been used in metadata.
🔹 This indicator shows:
✔ The total traffic & Search Ads volume for all added keywords.
✔ How much traffic is already used in the current metadata.
Metadata Effectiveness Comparison (Google Play Only)
We have added a metric to compare total traffic and Search Ads data between your current description in App Store/Google Play and the new metadata you create in ASO Creator.
"Unique Words" Tab
Here, you will find all unique words from your keyword list (semantic core). They are sorted by frequency—the more often a word appears, the higher it is in the list.
How to Use This Tab?
✔ Identify the most relevant words – frequently used words are the most important for your app. Include them in metadata to improve indexing.
✔ Quickly generate text for a copywriter or AI – click "Copy All Words" to insert them into a content brief.
✔ Check for missing keywords – easily see which important words haven’t been used yet.
AI-Powered Metadata Generation
Now, ASO Creator’s AI can generate app descriptions in any language in just seconds!
It analyzes your keyword list and creates metadata according to App Store & Google Play guidelines.
How to Generate Metadata with AI?
1️⃣ Open ASO Creator and go to the "AI Generation" tab.
✔ Make sure you have at least 20 keywords added.
2️⃣ Select which fields you want to generate (Title, Short Description, etc.).
3️⃣ Briefly describe your app’s functionality. You can also add your brand name & target audience.
4️⃣ Click "Generate Metadata", and AI will create an optimized description.
Using Multiple Localizations (App Store Only)
Did you know that App Store indexes up to 10 localizations in some countries?
✔ Read more about this in our article.
✔ See the localization table in the App Store Localization tool (ASO section).
How It Works in ASO Creator?
✔ Keywords from all localizations are highlighted in the "Keywords" table.
✔ Each localization is color-coded to show where each keyword is used.
Keyword Generation (iOS Apps Only)
Click "Generate Keywords", and the system will automatically select words from your "Unique Words" list.
✔ The most frequently used words get higher priority.
How It Works?
✔ Keywords are generated according to App Store guidelines:
They are written separately, with commas, no spaces.
Words already used in the title or subtitle won’t be included.
App Store’s default indexed words (e.g., "app," "free") are excluded.
Additional Features
✔ Filters
Click "Filter" to sort search queries by:
Keyword
Traffic
Search Ads (iOS only)
App ranking
Number of apps
✔ Sorting
Click the arrows next to column titles to sort by specific metrics.
✔ Copying keywords
Click a keyword in the table to copy it instantly.
Preventing Keyword Spam (Google Play Only)
🚩 What is Keyword Spam?
Excessive repetition of the same keywords hurts Google Play indexing instead of improving it.
🚀 Use the "Check for Keyword Spam" button to:
✔ Count how many times each keyword appears.
✔ Detect if any word exceeds the allowed limit.
✔ Highlight "problem words" and suggest how many repetitions to remove.
Duplicate Keyword Highlighting (App Store Only)
🔹 Repeated words are highlighted in red to help you identify duplicate keywords in metadata.
🔹 Keywords that appear across multiple localizations will also be highlighted in red.
📌 Important:
✔ Repeating keywords in metadata is NOT an error.
✔ However, since App Store indexing does not require duplicates, ASO Creator highlights them so you can decide whether to remove them.
✔ If you intentionally repeated a keyword, simply ignore this warning.
Comparing Current vs. New Metadata
Below the input fields, you will see your app’s current metadata from the store.
This allows you to compare it with the updated version.
🔄 Need to restore your original description?
Click the round arrow button to restore the full description from Google Play or App Store.
Optimization Tips Above Metadata Fields
Above each metadata field, you will find optimization tips.
Follow these suggestions to create the best possible metadata and improve app indexing.
Character Usage Progress Bar
Both App Store and Google Play have strict character limits for metadata.
✔ The progress bar will track your character usage in each field.
✔ If you exceed the allowed limit, ASO Creator will warn you.
Copy & Clear Metadata Fields
✔ Easily copy the text from any field with one click.
✔ Quickly reset a field by clicking the "X" button next to it.
View the TOP Search Results for Any Keyword in One Click
Click the icon to the left of a keyword to instantly view the TOP search results for that term.
🔹 Why use this feature?
✔ Evaluate keyword relevance before adding it.
✔ See which apps rank at the top for this keyword.
✔ Quickly add popular competitors for further analysis.
✔ Click the switcher "In Search" to see how apps appear in the search results.
Exact Match Keyword Check (Google Play Only)
🔹 What is exact match indexing?
Exact match means using a keyword in its original, unchanged form in your app description.
This means no changes to word order, case, or grammatical form (such as pluralization or declension).
Many ASO specialists believe Google Play indexes exact matches better, improving an app's ranking.
🔹 How ASO Creator Helps:
✔ Keywords used in exact match format will be marked with a ✅ in the table.
Keyword Grouping Tool
Easily organize your keywords by grouping them with different colors.
How to Create Keyword Groups?
1️⃣ Open Groups and select "Add New Group".
2️⃣ Enter a group name, choose a color, and click "+".
3️⃣ Edit existing groups if needed.
📌 How to Assign Keywords to Groups?
✔ Assign a keyword to a group for easy organization.
✔ Select the group(s) in the toolbar to filter your keyword list.
✔ To view all keywords again, select "All Groups" (gray color).
Translate Keywords to Work with Multiple Languages
Use the keyword translation tool to quickly adapt your ASO strategy for different markets.
This helps you expand your app’s visibility in multiple regions.
Export & Save Metadata
✔ Download metadata – Click "Download Metadata" to export the text file.
✔ Copy text fields – Easily copy any field manually.
✔ Clear fields – Click the "X" button to reset any field.
Useful Resources
Optimize your app quickly and easily with ASOMobile 💙